The journalism school of Northwestern University recently published an article on the growth of the fantasy sports business. It doesn't go into great detail on the economics, but does give a good view of fantasy sports with regard to other areas.
The article discusses the new trends in fantasy sports toward short-term contests, making fantasy sports games more friendly to mobile device users as well as supporting products like prediction tools and social interaction (i.e. "trash talk") applications. What the article does not discuss is the truly new concept YouGaming will bring to the table - applying pari-mutuel wagering principles to fantasy sports. You can read the professional paper on that topic here. This is not to diminish the article. It does a great job of providing an overview of what's currently available.
What is good about this story is how complete it is with regard to covering the evolution of fantasy sports from a paper-based game, to the robust online game genre it is now. In addition, it does a good job of covering various legal aspects regarding fantasy sports, such as the unsuccessful attempts by the sports leagues to take over control through claims that their statistics were their property and the UIGEA carve-out, legalizing the games by statute.
The article covers a lot of ground but in a concise manner. Overall, a good read. Definitely recommended.
1 comment:
Fantasy football money leagues are having there charm and they are attracting people not only because they are interesting to play but becuase there is nothing to loose and more to gain in them ..
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